MusicHypeRadar

What We Do

MusicHypeRadar decodes HOW fans talk about music — not just how many mentions. We analyze slang patterns, sentiment shifts, and cultural momentum across Reddit, X, and streaming platforms to give managers and A&R teams actionable intelligence.

The Problem

Traditional metrics count mentions. They miss the nuance: "this track ate" vs "this track is mid" tells you everything about momentum — but both count as "one mention." MHR captures the qualitative signal others miss.

Key Metrics

• Hype Velocity: Rate of change in fan engagement
• Cultural Vibe Score: Slang-weighted sentiment analysis
• Label Signal: Sign/Watch/Drop recommendation engine
• Slang Detection: 16-term dictionary + AI expansion

Data Sources

• • Chartmetric (Spotify, streaming data)
• • Reddit (subreddit analysis)
• • X/Twitter (mention tracking)
• • Brand24 (news & blog monitoring)